Bisous Bodycare

Behind the brand

A sumptuous bodycare brand created for sensitive skin brings the feeling of luxury into everyday self care. This conceptual brand showcases luxe typefaces, deep earthy tones, and sophisticated yet minimal packaging design.

DESIGN STYLE
Luxe, sophisticated, earthy, modern, minimal

SERVICES
Strategy, Branding, & Packaging

Target Audience

Bisous’s primary audience is millennials with sensitive skin who struggle to find high-quality products of natural origin that will solve their skin concerns. They’re choosing Bisous because they can get an exceptional product derived from nature that doesn’t skimp on aesthetics or feel like a medical-grade product lacking in personality. They want a product they trust that will deliver results.

Brand Goal

The overall aesthetic direction of the brand is earthy and luxe whilst still remaining minimal and modern. We wanted to exude feelings of calm and sophistication through the branding using the colour palette, pattern elements, and typography choices.